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Goldenfire Productions Blog Archives

Posts Tagged ‘Search Marketing’

4 Reasons Paid SEM should be a part of your marketing campaign

Search engine marketing isn’t new but is one of the most cost effective way to find new visitors and customers to your site.  Below are 4 reasons why you should look at running a paid search campaign for your web site. The Web is User Driven Internet users are proactively seeking products and services on […]

AdSence Optimized Ad Serving may not be a great idea, unless you are Google

Check out your Google AdSence account and look for the following recommendation from Google.  The alert box reads: Increase traffic by showing your best ads most often Ad groups using the “Rotate Ad Serving” option shows ads roughly evenly. However, an ad group’s best ad typically performs about 15%-50% better than the ad group overall. […]